Reed Crosson

Reed Crosson, CFP®

Managing Director, Sports & Entertainment, Partner
Alpharetta, GA

Reed Crosson is the managing director for the Sports & Entertainment Division and partner of Blue Trust.

As managing director, Reed oversees the development of the Sports and Entertainment Division. He works to ensure the effective internal and external communication of the division and is a point of contact for inquirers and advisors across the country. The Sports and Entertainment Division employs a customized service model geared to the unique needs of the athlete in their specific sport. Services include coordination of tax and legal counsel, bill paying, cash flow management, financial and estate planning, trust services, and philanthropic strategies. Blue Trust serves over 100 active and retired players and coaches across the MLB, NFL, NBA, PGA, NASCAR, and the NCAA.

Prior to joining the company, Reed worked as a team leader for a Chick-fil-A restaurant where his responsibilities included hiring and training staff. Reed earned his BS in business with a coaching minor from Covenant College in 2009. Reed is a CERTIFIED FINANCIAL PLANNER™ certificant.

Reed and his family reside in Woodstock, GA. He and his wife, Kristen, have one son and one daughter.

We first called Blue Trust to determine how soon I could retire. Our Blue Trust advisor guided us on a spiritual path at exactly the right time to focus us on God’s will at this stage of our lives and we will be forever thankful.

Jim & Norma W.Lake Elsinore, CA

I've been involved with financial planners for well over 40 years. There's very few of them that do it like Blue Trust. Very few concentrate on giving as part of the overall plan.

Terry Parker, Cofounder of National Christian FoundationFeatured in Faces of Generosity

Working with our Blue Trust advisor and their team of experts has been a 'game changer' for us to ensure we are managing our wealth wisely and being generous with the time, talents, and treasure we’ve been given--all from a biblical worldview.

President & CEO of a large privately owned companyDagsboro, DE